Some new and much more affordable eateries are coming to LA Live that may help spruce up the restaurant mix and help attract more local downtown residents as a result. Yard House, which is an affordable mid-priced option, is the best performing restaurant in LA Live that is hitting it out of the ballpark. The restaurant is always crowded whether or not an LA Live event is going on or a convention is in town. In fact, some sources have claimed that this location does more than $10 million a year in business making it one of the most successful restaurants in Downtown LA, period. Others have not been as fortunate. ESPN Zone and ice cream shop New Zealand Natural have shuttered and will be replaced by other food concepts with hopefully greater results.
New Zealand Natural, which closed in June 2013, will be replaced by frozen yogurt chain Red Mango. If you followed the whole “yogurt wars” back in 2007, you’ll remember that Red Mango duked it out with Pinkberry for the title of who came up with the whole concept first. Red Mango, with a definite wider appeal than New Zealand Natural, should fare much better in the space. The new froyo shop is currently under construction and is slated to open as early as next month in October.
ESPN Zone also shuttered recently in July 2013 and will be replaced by three new concepts under the Denver-based Consumer Concept Group (CCG): Smashburger, Live Basil Pizza, and Tom’s Urban 24 serving American comfort food. According to LA Times, these are the three strongest concepts in the company and will be the first time all three will be side-by-side in the same location with a total 700 seating capacity. CCG is investing $5 million in tenant improvements. The timeline for opening all three restaurants is slated for the end of 2013.
“We’ll bring a lower price point to an area right now dominated by white tablecloth sit-down restaurants,” said Rick Schaden, chairman of Consumer Concept Group, in a statement from the LA Times. “Entrees such as hamburgers and pizzas will cost about $7 or $8.”